The latest rumor on Fidel Castro is that he is dead, for the third week in a row. No one can confirm this and it's the third time in three weeks that it's been rumored. So why is it still buzzing around news rooms?
What if it is true? Who is going to be the first to break the story? It's a huge story.
The race is on. Beat the other guy to the punch.
But, maybe it is just a rumor. No one wants to take the blame for starting that story, if it is just a rumor. But then again, what if it's not.
The traditional panic in the news room has now begun. Verifying every lead and every source they have, credible or not, they work rapidly.
In the past, breaking a story like this could make a newspaper, a television station, or a radio station. They just had to beat the others to the punch.
"Persistent rumors of Fidel Castro's death are testing newsrooms with a familiar quandary: At what point do you report on rumors?
The tradition, of course, is that you don't. Journalists check rumors with official and unofficial sources and only report verifiable information.
Rumors about Castro's death have presented newsrooms with challenges about how to respond. This photo was taken during a March, 1985 interview at his presidential palace in Havana.
But what if bloggers are telling people the Cuban leader is dead?"
What if bloggers are telling people Castro has finally kicked the bucket? (See the Perez Hilton blog) How does a paper present the information then?
The question now becomes how to address it. As a professional journalist, isn't it your job to report the truth? Yes, yes it is. So should you report, without confirmation, that it is indeed rumored that Castro had died?
I feel that Terry Spencer, Florida news editor for the AP, said it best.
"We have to take these rumors seriously, but we also have to take them
with a grain of salt because so far, every one of them has been wrong. But some
day, one of them will be right."
How do you take a rumor seriously, but at the same time, with a grain of salt?
The general consensus from the Poynter article seems to show that where a rumor creates a real response, it needs to be treated as news. The story also warns to be very careful with making certain people understand that it is not verified and is just a rumor.